Antabax, Malaysia’s No. 1 Halal antibacterial personal care introduces  “Sensitive To Your Needs” campaign, to raise the awareness of sensitive skin in the country through a series of the brand’s education initiatives.

Sensitive skin irritates easily as it is thinner and finer textured being more susceptible to sunburn and windburn when exposed to the elements. For some, skin sensitivity is caused by allergic reaction to foods, materials and even fragrance, resulting in redness, dryness and itchy skin.

Enter the Sensitive range from Antabax, a thoroughly innovative antibacterial shower cream range with a balanced pH of 5.5, 100% soap-free and alkaline-free, with a modern. light and subtle non-allergenic fragrance. It is kind and gentle to sensitive skin, while providing 99.9% antibacterial protection.

Enriched with skin vitamins and natural moisturizers, it restores skin’s natural moisture levels and minimizes skin irritation caused by drying for healthier, smoother skin. The Sensitive range consists of antibacterial shower cream that can be used by the entire family, including baby.

According to Mandy Lee, Senior Product Manager, Lam Soon Edible Oils Sdn Bhd, Antabax team has been working hard to educate the consumer about choosing the right type of products for the sensitive skin.

At the event, Dr. Sharon Gopalan from Procare Dermatology, a dermatologist with 10 years of experience, who has treated skin conditions like Pigmentary Disorders, Eczema Psoriasis, Acne, Cutaneous Infections, shared with the attendees on sensitive skin regime. She gave advice to the attendees on proper methods on sensitive skin care.

To get the latest updates on the brand’s activities, visit their Facebook page or @antabax on Instagram.