Introduced in January 2017, the two key ingredients in the new and improved Hada Labo Lifting & Firming range are Hydrolyzed Elastin and Hydrolyzed Collagen, which work together at cell level to create skin strength, firmness, and shape. The Elastin and Collagen are both essential to maintain skin firmness and elasticity. This range is also infused with Elasgrow and Fermented Soymilk, an exclusive ingredient to boost collagen and elastin production that helps improve skin density, firmness and elasticity to keep skin visibly tighter, firmer and more lifted.

This new and improved range is also upgraded with 4 types of Hyaluronic Acid to help deeply hydrate skin from the surface to the inner skin layers for a significantly soft, smooth and supple skin. It also contains powerful anti-oxidants properties to fight against the damaging effects of free radicals.

Hada Labo Lifting & Firming Cream is quite thick, creamy and rich, probably more ideal for dry skin. Although I find it hydrating enough, it hasn’t done much in lifting and firming my skin.

Hada Labo Lifting & Firming Cream retails at RM78/50g.

Product reviewed is a press sample