Haidilao Malaysia Launched A Refreshed Tomato Soup Base In Conjunction With Its All Star Championships

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Haidilao Pavilion Bukit Jalil

Haidilao has refreshed its signature tomato hot pot soup base! This revamped version features fresher, juicier tomatoes that promise an enhanced classic flavor.

Haidilao introduced the tomato soup base in China 20 years ago. The tomato hot pot transformed the hot pot scene by offering a unique sweet and tangy option beyond the traditional choices. The tomato hot pot quickly became a hot favorite and a top seller globally, solidifying Haidilao’s commitment to quality and innovation.

To meet evolving customer demands and further enhance the dining experience, Haidilao has refreshed its classic tomato hot pot base. This new version retains its classic flavor while incorporating fresher, juicier tomato chunks. Each tomato is carefully selected to ensure a perfect balance of sweetness and tanginess, with a tender texture that significantly enriches the broth’s layers and depth of flavor.

For many hot pot lovers, starting a meal with a bowl of tomato soup is essential, often enhanced by adding chopped coriander, spring onions, or celery along with beef cubes.

Haidilao’s menu for the media tasting
With media friends tasting the fabulous Haidilao hot pot
Top left – refreshed tomato soup base (there’s quite a few tomato pieces in there)

Fans have highlighted that the perfect combination of wrapping beef slices, shrimp paste in a beancurd roll and cooking them in the tomato broth – making this pairing irresistible as the beancurd roll absorbs the rich tomato flavor and offers a chewy texture with a deep broth essence, while the beef slices remain tender.

Additionally, noodle lovers have shared a tip for cooking instant noodles with crispy fish skin: insert the noodles in the tomato soup for 2-3 minutes before adding the crispy fish skin – enabling this dish to absorb the flavourful broth thus creating a delicious and layered taste. This is a hot favorite among hot pot enthusiasts and a must-try culinary adventure for all.

To offer a more immersive experience with the refreshed tomato hot pot launch, Haidilao Malaysia is also launching a fun interactive game called “Tomato Tongue Twister Rewards!” This allows consumers to enjoy a flavourful feast while participating in engaging activities.

From August 5 to August 31, 2024, customers who join the activity will have a chance to win adorable tomato-themed merchandise, such as tomato keychains or mini tomato headbands.

All the soup bases at Haidilao are delicious. Other than the tomato soup base, there is also the Milk Mala (not spicy) and Three Treasures (so awesome for mushroom fans like me). Any food would be appetizing when cooked in any of the aforementioned soup bases. Their sauces complement everything perfectly too. Service at Haidilao is akin to service at 5-star hotels as the staff are accommodating, attentive and super friendly. They even pass you a blanket if you’re feeling cold and for solo diners, they get to sit opposite a huge stuffed toy, how cool is that! Who says you can’t have hot pot on your own?

vivo Malaysia and Haidilao Collaborate to Reward Malaysians with Prizes Worth Up to RM12,000

vivo Malaysia and Haidilao, two industry leaders, are thrilled to announce their first-ever collaboration. As vivo Malaysia gears up for the launch of its highly anticipated V40 series, and Haidilao unveils its newly refreshed tomato soup base, we invite you to join the Capture the Haidilao Fiery Tomato With vivo Photography Contest. This exciting contest offers a chance to win incredible prizes worth up to RM12,000. Embark on a culinary and photographic adventure with us!

From 7 August to 6 September 2024, capture the essence of Haidilao’s refreshed tomato hot pot soup base, or dining moments with friends at Haidilao through the lens of your vivo smartphone, share your most captivating photos on Facebook and Instagram for a chance to win exciting prizes worth a total of RM12,000!

How to Participate:

  1. Dine in at Haidilao and capture stunning photos featuring the refreshed tomato soup base.
  2. Share your photos on Facebook and Instagram, using the hashtags #vivoxHaidilao and #haidilaotomatosoup.
  3. Make sure to follow Haidilao’s Official Account and any vivo Malaysia Social Media accounts.
Capture the Haidilao Fiery Tomato With vivo Photography Contest

Get ready to spice up your life with these amazing prizes:

  • First Prize: vivo X100 Pro + Haidilao Free Meal Voucher (worth RM500)
  • Second Prize: vivo V40 (256GB RAM) + Haidilao Free Meal Voucher (worth RM300)
  • Third Prize: Joyoung Merchandise + Haidilao Gift
  • Consolation Prize: vivo Coupon (worth RM50) + Haidilao Appetiser Voucher
vivo x Haidilao prizes

Haidilao All Stars Championship Held in Pavilion Bukit Jalil

Haidilao All Stars Championship held at Pavilion Bukit Jalil

Haidilao hosted the grand “Haidilao All Stars Championship” at Pavilion Bukit Jalil on August 6 & 7, 2024. A total of 44 finalists from 5 countries converged, representing the front-line personnel who bring joy and a comfortable experience to Haidilao customers. These include noodle dancers, face-changing artists, servers, and playground guardians. The 44 finalists, hailing from Singapore, Malaysia, Thailand, Indonesia and Australia. Apart from vying for the title of Haidilao’s “Star of the Position,” winners will also receive cash rewards up to RM22,000.

After a day of intense competition, employees from Haidilao in Australia, Anyu clinched the championship in the Dancing Noodle category, while employees from Singapore, Wu Haiyan secured the title in the Face Changing category. The Playground category championship was claimed by an employee from Australia, Luying Zhang while the Server category championship was won by an employee from Australia,Chen Wei-lin. The champion, 1st runner up and 2nd runner up winners will receive prize rewards of $5,000, $3,000, and $1,000 respectively, estimated at RM22,000, RM13,000 and RM4,400.

Haidilao has always adhered to a “people-oriented, service-first” philosophy. Since its inception, the company has promoted a fair and equal work environment, adopting a people-centric management model, providing systematic training, and various forms of incentives to help employees develop professional skills and increase personal value. More importantly, Haidilao aims for its employees to find a sense of achievement and happiness in their work, as this will in turn be transmitted to the customers.

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