Guardian Health & Beauty (Guardian) today introduced the Bring Your Orange Bag 2 (BYOB2) exclusively for its customers in conjunction with Environment Day 2016. Designed by Marie Sydonie, a former French catwalk model and more recently of Sydonie Apparel fame, the re-usable orange bag will be available at all Guardian stores from 29 October to 31 December 2016.
Shoppers at Guardian stores nationwide are entitled to one orange bag free-of-charge with purchases of RM120 and above in single receipt for CIMB cardholders only. For non-CIMB cardholders, the bag is free with purchases of RM180 and above in a single receipt.
The orange bags are produced from funds collected from the No Plastic Bag Day campaign. This year, there are a total of 25,000 bags up for grabs by environmental loving Guardian shoppers. The beneficiaries of this year’s BYOB are Dignity for Children Foundation, fashion designer Sydonie’s charity of choice while Guardian selected EcoKnights, an NGO that serves the community through development-led interventions focused on the environment from education and awareness programmes to research and public participation programmes to consultation. For each bag redeemed, Guardian will donate RM1 to each of the non-profit organisations.
