Products for dry skin are available in pharmacies and supermarket shelves so there is always room for one more brand catering to such skin conditions. I know I need lotions for my body especially my hands which are very dry throughout the day. Beginning this month, Malaysians can avail themselves of a well-loved pharmaceutical skincare brand from Germany. It was developed by Dr. August Wolff in 1957 and has continually goner through countless research and development exercises over the decades. Today it is the No. 1 preferred medical skin care by pediatricians in Germany.

Dr. August Wolff was a pharmacist and chemist who founded his own company in Bielefeld in 1905 and he invented a number of medical products. His first product innovation resulted in preparations containing linoleic acid. He researched this field for many years.

It was well known even back in the days of Dr. August Wolff in that the body must be supplied with  linoleic acid, just as it must be provided with vitamins from food today stay healthy. Yet the question remained : Would it be possible to use a cream with linoleic acid to get rid of skin damage that is caused by a lack of linoleic acid? This would directly aid skin regeneration. This idea resulted in a formulation created in 1938 that is now widely known. Its inventories gave it the obvious name of “Linola” – the one with linoleic acid. This active substance is partly responsible for keeping the outermost skin layer sealed from the inside so that not too much moisture can escape.

Named after its key ingredient, Linoleic acid, which boosts amazing protective, regenerative and anti-inflammatory properties, Linola is wholly produced and formulated in Germany. Linola is ideal for chronic and acute atopic eczema sufferers, as it not only helps with the healing but also with soothing the itchiness and inflammation that comes with the condition. It can also help to improve specific skin problems such as dry, itchy scalp, psoriasis and chafing.

Linola lotion, formulated with essential linoleic acids is developed especially for all forms of dry and stressed skin. It contains linoleic acid rich vegetable oil and is free from harmful mineral oils and silicones. This Lotion is most suitable for those with very dry skin and eczema sufferers.

Linola products will be available this month exclusively at all Caring pharmacies nationwide. The following is a list of Linola products and prices:

• Linola Lotion 200ml/RM79
• Linola Shower and Wash 300ml/RM69
• Linola Face 50ml/RM69
• Linola Hand Lotion 75ml/RM35
• Linola Foot Lotion 100ml/RM55
• Linola Protective Balm 50ml/RM55
• Linola Forte Shampoo 200ml/RM69
• Linola Sun Lotion 100ml/RM79