Somersby Sparkling Rosé is here to stay thanks to its most devoted cider lovers : the ladies. The variant is setting out to be the first cider in Malaysia that is dedicated to women, turning their ordinary moments elegantly pink and inviting them to enjoy the perfect drink for their pink moments in June and July.
Through its #SomersbyPinkMoments Campaign, Somersby Sparkling Rosé is inspiring ladies to pamper themselves and enjoy their ‘me times’ with a complimentary glass of Somersby Sparkling Rosé. Whether its enjoying a night out with the ladies, sweating it out to a favourite workout, getting a manicure or just treating oneself to a professional blowout at the salon, Somersby Sparkling Rosé aims to turn all these moments pink with a glass of sparkling rosé in hand.
#SomersbyPinkMoments Campaign’s tagline is Perfect Drink For Pink Moments. This was experienced by guests during the campaign launch last night at Liberte @ Menara Lien Hoe. Four (4) pop-up pink stations were unveiled as part of the launch gambit : Pink Lounge, Pink Salon, Pink Fitness Studio and Pink Boutique, allowing guests to envision their very own pink moments during the two-month campaign.
Every Wednesday in June, ladies can enjoy a complimentary Somersby Sparkling Rosé during ladies night at 100 participating bars and outlets. Exciting prizes also await ladies who snap and share their best pink moments on social media.
Somersby Sparkling Rosé also partnered with beauty and wellness outlets across the Klang Valley : salons such as Number 76, 176 Avenue and Centro Hair Salon; boutiques such as MGP Label, ARIA the Label, Duchess & Co., AMBERSZE, Define Haute and Glam Edge; fitness studios such as Fire Station Fit, Fly Project and Fort Gyms; nail salons such as Posh Nail Spa, all to ensure ladies are able to enjoy their pink moments over a free glass of Sparkling Rosé.
Ladies will also be able to enjoy pink moments at their very own convenience with a special promotion of the 4-bottle pack going for RM29.90 only at major hypermarkets and supermarkets throughout the month of June.
For more information on #SomersbyPinkMoments, please visit www.facebook.com/SomersbyMY
