SK-II Creates Malaysia’s First Ever Pitera™ House

3
1786

Pitera House Publika illustration CENTRED

If there’s one thing I like seeing around shopping malls, it’s pop-up stores as they can appear unexpectedly and it’s refreshing to see them. They are generally a little different and unique from the permanent retail outlets. In a new landmark study called ‘Skin Destiny Study’ based on 272 (141 SK-II users and 131 non-users) in Japan from Sept 2012-April 2013, SK-II researchers discovered an intrinsic link between long-term usae of SK-II Facial Treatment Essence and better skin quality as we age. Long-term users of the Essence who started in their 20s enjoy better skin in their 30s and 40s and 9 in 10 loyal users have better skin compared to non-users in the same age group, with 7 in 10 users having better skin conditions as compared to non-users who are 10 years younger.

Inspired by this study, SK=II looks to inspire women and men around the world to change their skin destiny and discover a future of beautiful forever. To showcase this beauty revolution, SK-II will be setting up its first ever SK-II Pitera™ House of Publika (The Square) in Kuala Lumpur starting 7 Oct to 14 Oct 2014.

Visitors will be able to trace SK-II’s anti-aging breakthroughs and innovations leading up to their award-winning STEMPOWER series. They will also get to experience first-hand, the state-of-the-art analysis technology that SK-II has to offer. The Magic Ring provides an enhanced skin counseling experience, utilizing advanced skin analysis technology to identify underlying issues in the skin, enabling SK-II to design skincare routines that holistically address skin’s needs and transform its overall clarity.

SK-II will also be conducting special Skin Destiny brunch workshops at the SK-II Pitera™ House. These exclusive workshops will be held on 10, 11 and 12 October 2014. There will be two sessions per day on 11 and 12 October 2014 with the first session from 11am to 1pm and the second session from 3pm to 5pm. For 10 October, there will be one session only from 11am to 1pm. Customers can pre-purchase vouchers to attend these Skin Destiny Workshops at the following selected SK-II counters for RM200 which are fully redeemable for SK-II products at the SK-II Pitera™ House:-

AEON Bandar Baru Klang 012-697 2365

AEON Bandar Utama 012-658 2635

AEON Mid Valley 012-698 2635

AEON Taman Maluri 012-678 2653

AEON Bukit Tinggi 012-661 3562

AEON Wangsa Maju 012-697 2365

In addition, there will also be a Friend Bring Friend Promo where if you bring one friend to purchase a Pitera™ Essence Set (PES) and register as a new Crystal Club member, you will receive one SK-II Facial Treatment Cleanser20g worth RM37. If you bring two friends to purchase the Pitera™ Essence Set (PES) and register as new Crystal Club members, you will receive two SK-II Facial Treatment Cleanser20g worth RM74.

3 COMMENTS

LEAVE A REPLY