Cheetah Holdings Berhad is continuing to make positive strides in Malaysia’s fashion retail industry with the successful opening of its second flagship store located at IOI Mall Puchong today.

In celebration of this important milestone, the principal of the dynamic Cheetah brand of apparels also unveiled its much-awaited Jujutsu Kaisen Collection, a new and edgy line of apparels inspired by the international hit anime series.

The Jujutsu Kaisen Collection was designed and curated for both anime enthusiasts and trend-setters alike, reflecting the series’ action-packed narrative and striking visuals. The Collection features a range of statement graphic T-shirts and hoodies that creatively blends together contemporary apparel design with popular culture.

Roy Ho Yew Kee, Executive Director of Cheetah Holdings Berhad said, “The opening of our second flagship store shows that Cheetah is currently moving ahead at a rapid pace in terms of expanding our presence and reach. We look forward to opening more outlets in the future to strengthen our brand’s accessibility,” he added.

“Our growth can be attributed to the bold and innovative approach we have taken towards creating apparels that strike a chord with young, discerning and fashion-conscious consumers who want to stand-out and make a statement,” Ho explained.

“Strategic collaborations with globally renowned pop-culture icons like our collaboration with Jujutsu Kaisen, Spy X Family, and Warner Bros, will remain a key catalyst for the brand’s continued success. Also as important is that we continue to work very hard to ensure that our products are of high quality, cutting edge in design and offer great value for money as these factors are what resonates with consumers today,” Roy said.

The Jujutsu Kaisen Collection is now available in all Cheetah stores, including the newly opened flagship at IOI Mall Puchong as well as within more than 700point-of-sales locations nationwide via its partnership with Malaysia’s leading departmental stores and hypermarkets. Online purchases can also be made at www.cheetah.com.my