Claire Organics, the pioneer of Kind Beauty, marked its 12th anniversary with a special event titled “A BeYOUtiful Journey” on September 27th at the esteemed Eslite Forum, The StarHill. The event, held from 1 pm to 4 pm, celebrated the brand’s commitment to self-love, a core value that has shaped Claire Organics since its inception, and introduced the highly anticipated Self-Love Series.
The new product line, aimed at enhancing both physical and emotional well-being, includes the Anti-Aging Mask, Self-Love Blend Essential Oil, Self-Love Perfume Roll-on, and Facial Scrub. These products are crafted to promote a holistic self-care routine, encouraging customers to prioritize self-love and wellness in their daily lives.
The anniversary event welcomed media representatives, key opinion leaders (KOLs), and Claire Organics’ top customers, offering an exclusive preview of the new Self-Love Series. Attendees had the opportunity to hear from special guest, Stacey Lee, a Relationship Coach and founder of Elemension Wellness Academy, who delivered an insightful talk on embracing true self-acceptance. Lee’s session went beyond traditional notions of self-love, encouraging the audience to cultivate deeper inner acceptance and authenticity.
Louise Chu, founder of Claire Organics, took the stage to share the brand’s journey over the past 12 years and the values that continue to drive its success. Chu emphasized how self-love is at the heart of Claire Organics’ mission, noting that the Self-Love Series embodies this philosophy by offering natural, toxin-free products designed to nourish both the skin and the soul.
“As we celebrate our 12th anniversary, we want to remind everyone that self-love is not just about how we look, but about truly accepting and caring for ourselves from the inside out,” said Louise Chu. “With the launch of the Self-Love Series, we hope to inspire more people to embrace their individuality and nurture their well-being in every aspect.”
As part of the event, guests also enjoyed a hands-on experience with Claire Organics’ products through a DIY EDP perfume workshop, where they crafted their own custom fragrances using the brand’s essential oils. This interactive session allowed attendees to create scents that reflected their personal journey of self-love.
For more information about Claire Organics and the Self-Love Series, please visit www.claire.my or follow @claireorganics on Facebook and Instagram.
