Nespresso introduced intense coffee range Ispirazione Italiana, with an intimate coffee session for the media and club members at The Ruma Hotel & Residences. Guests were treated to an afternoon of delight, discovering the richness of Italian coffee crafts inspired by the diversity of Italian cities with a sip and taste, as well as scent pairing and live demonstrations from award-winning barista Shaun Liew.
With the debut of two brand new blends, namely Ispirazione Napoli and Ispirazione Venezia enriching the current intense espresso and ristretto range, the coffee collection of seven blends has been inspired by the culture and the coffee traditions of Italy’s cities: Rome (Roma), Florence (Firenze), Palermo, Naples (Napoli), Genova and Venice (Venezia).
BEHIND THE BLENDS
Italy is at the core of Nespresso’s DNA. The Nespresso story began over 30 years ago with a simple but revolutionary idea inspired by the espresso machine invented by the Italian Luigi Bezzera in 1905, who wanted to give anyone the opportunity to create the perfect cup of espresso just like skilled barista in Italy. Malaysia is no stranger when it comes to appreciating a good cup of Italian coffee. Through the exquisite seven blends from the Ispirazione Italiana range, Malaysian coffee lovers can now enjoy the distinctive flavours inspired by each Italian city’s unique roasting traditions in the comfort of their own homes.
ISPIRAZIONE ITALIANA: the new permanent coffee range
Ispirazione Italiana aims to take coffee lovers on Nespresso’s Italian journey and discover for themselves these intense coffee aromas and cremas; highlighting the Italian roasting traditions inspired by each distinctive city in the Italian region. Evolving their collection of coffees and names to better reflect the Italian expertise it was galvanized by, each coffee in the Ispirazione Italiana range captures the essence of each city perfectly, whether it’s the spicy North African influences in Palermo or rich depth of history of Rome – it’s these local details that make this collection a true delight.
New Ispirazione Napoli:
In Naples, the coffee tradition runs deep. In this southern Italian coastal city, there is more to a cup of coffee including an intricate set of deep-rooted rituals held by the locals. Honouring the short, strong and dark creamy brew known in this region, Ispirazione Napoli’s intense roasting method is inspired by the region’s rich coffee culture and the expertise of the local roasters from Italy’s coffee capital. Leavened with Robusta beans, the result is a velvety, creamy cup with an extremely thick body and delicious bitter notes that linger in its aftertaste.
New Ispirazione Venezia:
As the region where coffee was first introduced to the European continent, Venice has a long history of importing the world’s coffees and expertly roasting them to balance their diversity. Inspired from the expert blending of Venetian roasters, Ispirazione Venezia pays tribute to the longest Italian coffee tradition with a roast that blends the coffee profiles of the Ottoman and European influences; which arrived with the Venetian traders back then. The muse for the cup: delicately aromatic, all elements balanced harmoniously, caramel notes and thick body.
Ispirazione Ristretto Italiano:
A drop of deliciousness: the essence of Italy’s iconic drinking tradition. Inspired by the ambassador of all Italian coffees, the ristretto, Nespresso chose not to imitate, but to roast their perfect version. Long roasted in part for body, short for brightness and fruit, this coffee is the culmination of all Nespresso explored in the emblematic Italian cup.
This blend also exists in decaf.
Ispirazione Firenze Arpeggio:
This exquisite blend is a true reflection of Florence’s cultural significance: An intellectual hub in the heart of Italy, drawing influences from all the country. Ispirazione Firenze Arpeggio’s roasting style brings these influences together by combining fruity notes traditionally found in the North of Italy with cocoa notes from the South, culminating in a velvety, dense and creamy cup.
This blend also exists in decaf.
Ispirazione Palermo Kazaar:
Ispirazione Palermo Kazaar inspired Nespresso’s long, dark roasting style plus a high Robusta content: hallmarks of this Southern city. At a crossroads of influence from African and Arab traditions, multicultural Palermo made Nespresso dream. The result is an exceptionally intense, syrupy, woody and spicy coffee, crowned with very dark, thick crema.
Ispirazione Roma:
The fragrance wafting out of Rome’s traditional coffee bars is a testament to a rich history of contrasts: popular tastes, tempered by the capital’s elegance. This complexity is mirrored in a subtle roast, balancing intensity and finesse and deep flavour spiked with hints of acidity.
Ispirazione Genova Livanto:
From this important trading city, sailors navigated the globe in the quest of discovering a myriad of aromas and flavours. Latin American coffees were among the treasures they brought back from their explorations. Ispirazione Genova Livanto’s medium roast brings together in beautiful balance all the rounded flavours of Brazilian, Colombian and Guatemalan coffees, crowned by their classic sweet caramel note.
Nespresso Malaysia’s Business Executive Office Geoffrey Dalziel said, “For over 30 years, our team, comprised of coffee roasters, sensory experts, food scientists and engineers have embarked on a journey to create a selection of blends that are inspired by Italy’s rich historical coffee culture. With Malaysian coffee aficionados enjoying high-quality coffee on the rise, we’re so pleased to have curated a permanent collection that focuses on telling the richer story of Nespresso and enable Malaysian consumers to reproduce and enjoy the same style of coffees that they would find in an Italian bar.”
Concurrently, Nespresso has released the new Essenza Plus machine, which offers the perfect solution for coffee lovers wanting to combine convenience and style while enjoying their precious coffee moments. Essenza Plus is available in four styles; the rectangular shape in Limousine Black or Off White, as well as the Limousine Black or Cherry Red with a rounded finish. The Essenza Plus is equipped with:
4 programmable buttons to prepare an Espresso (40ml), Lungo (110ml), Americano (150ml) & Americano XL (200ml)
Moveable water tank to adjust your machine into any kitchen space
Hot water option to customise your coffee to your taste or for the tea lovers
Descaling alert to ensure the best coffee quality every day
Eco mode – after 2min of no use the machine sleeps, after 9min it turns off
Intuitive design
Nespresso is available in The Gardens Mall and 1 Utama Shopping Mall. For further information about Nespresso, visit Nespresso at https://www.nespresso.com/my/en or the customer service call centre at 1800-80-7001.
