i-Care Marketing proudly announces its partnership with guardian Malaysia, a leading health and beauty retailer, to unveil the flagship collection of treatment and repair haircare range, meticulously designed to address a spectrum of hair concerns. This collaboration marks the introduction of a carefully curated selection of Japanese haircare range – Ahalo Butter, Ahalo Honey, Fun Azum, and Theratis by Mixim – into the Malaysian market, promising a transformative experience for hair enthusiasts across the nation.
As the sole distributor of this coveted Japanese haircare range, i-Care Marketing is committed to providing Malaysian consumers with access to premium products renowned for their quality ingredients and proven effectiveness. With the haircare market poised for significant growth projected to reach 4.1 million users by 2029 according to Statistica, i-Care Marketing and guardian Malaysia stand at the forefront of this rapidly growing industry, poised to revolutionize the Malaysian beauty landscape.
“Malaysian consumers are increasingly discerning, seeking products that not only deliver results but also align with their values of authenticity and quality,” remarked Brian Tu, Director of i-Care Marketing Sdn Bhd. “With our flagship collection, we aim to fulfil these expectations by offering a range of treatments enriched with organic and plant-based ingredients, tailored to repair and revitalize even the most troubled hair.”
Infused with an organic repair formula, Ahalo Butter revitalizes hair, restoring its natural shine and vitality. Boasting a unique blend of botanical oils and essential ceramides, this indulgent treatment nourishes and repairs damaged hair from within, delivering unparalleled results. Addressing the root causes of hair damage, Ahalo Honey presents a comprehensive hydration solution to combat dryness, tangles, and frizz.
Enriched with organic manuka honey, royal jelly and botanical extracts, this collection replenishes moisture and nutrients, restoring hair to its youthful vibrancy. While Fun Azum developed by a team of haircare professionals, recreates the salon experience in the comfort of your home. With its innovative Platinum Ceramide formula and plant-based cleaning agents, this range promises lustrous locks and salon-quality care with every use.
Designed for modern women on the go, Theratis by Mixim offers a holistic night care solution to combat morning ‘bed hair’ woes. Featuring a luxurious night repair shampoo and hair treatment, this indulgent collection delivers a sensory experience, soothing both hair and mind for a rejuvenated morning.
Echoing Tu’s sentiments, Jessica Barnabas, Head of Personal Care, guardian Malaysia, expressed excitement about the partnership, highlighting the alignment of values and commitment to delivering excellence in haircare solutions. “guardian is excited to partner with i-Care Marketing to bring this range to all Malaysians and learn more about haircare solutions for all hair concerns. These ranges are our best sellers and will be available in 450 guardian stores nationwide,” she said.
With the launch of this flagship collection, i-Care Marketing and guardian Malaysia invite consumers to discover the transformative power of Japanese haircare, setting new standards of excellence in the pursuit of beauty and self-care.
Visit their roadshow at LG2 Sunway Pyramid Mall (opposite guardian outlet) from the 9th to the 12th of May for haircare workshops, fun activities and free gifts.
For more information, please visit https://www.i-care.my/ and https://guardian.com.my/.
