Levi’s 2017 Chinese New Year Collection

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levis-2017-cny-pr-female_1200x1800The Lunar New Year is all about introducing a new meaning to life, while celebrating the important traditions from our past. This festive season, Levi’s® encourages you to go bold and try what you have not! Whether it is a big dream or small desire, all you need is just to take the first step. The Levi’s® Chinese New Year 2017 Collection does just that: your ally that supports you in achieving your goals through outfits with fresh holiday spirit. For 2017, Levi’s incorporates The Year of the Rooster into uniquely designed pieces with embroidery, patching and splashes of red and gold. Ring in the Lunar New Year with a bang and celebrate in style.

FOR HIM
Pieces for men feature the classic Levi’s® 5-pocket, and notably, a distressed pair of 511 jeans with patches intended to symbolize good fortune for the entire lunar year. We celebrate The Year of the Rooster with patching on the jeans as well as graphics on a smooth navy fleece and Levi’s® logo tees for that extra pop of flair.

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FOR HER
This year’s Chinese New Year Collection is sure to be a favorite for the ladies too. Starting with the flattering 711 Skinny jean, other pieces include the perfect throw-on tees that pay tribute to the rooster as well as the traditional shades of red and gold. For outerwear, Levi’s introduces the red zip up hoodie and the ex-boyfriend trucker to look fabulous in welcoming the New Year!

The new collection will be available throughout Malaysia from January 2017 onwards.

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