Herbalife, a premier health and wellness company, recently held its ‘Live Your Best Life Herbalife Run 2023’ in countries across the Asia-Pacific region, which garnered success with over 15,000 participants and covering more than 1 million kilometres in Malaysia, Australia, Cambodia, Hong Kong, Indonesia, Japan, Korea, Macau, New Zealand, Philippines, Singapore, Taiwan and Thailand. The month-long campaign drew together over 4,600 Malaysian participants, who collectively covered an impressive distance of more than 290,000 kilometres.
Held throughout November 2023, the culmination of the ‘Live Your Best Life Herbalife Run 2023’ in Malaysia was the ‘Herbalife 5KM Sustain Run’ in collaboration with Universiti Teknologi MARA (UiTM). The event was held simultaneously in four UiTM campuses across the nation, namely the UiTM Shah Alam Campus, UiTM Negeri Sembilan Branch (Seremban Campus), UiTM Melaka Branch (Jasin Campus) and UiTM Penang Branch (Permatang Pauh Campus) and drew more than 1,800 running enthusiasts.
Part of an ongoing partnership between Herbalife and UiTM centred around nutrition and sports science, the ‘5KM Sustain Run’ reflects the shared synergy in promoting healthy lifestyles among Malaysian youth at the country’s largest educational institution.
Braving rainy weather, the participants demonstrated passion and resilience, with 22-year-old Muhammad Hazim Zuhairi bin Azahari, a computer science student from UiTM Shah Alam and training tower runner, emerging as the winner. For his commendable efforts, he took home a voucher worth RM1,000 for sporting goods and apparel.
Steven Chin, Senior Director/General Manager of Herbalife Malaysia and Singapore, remarked on the event’s success: “The ‘5KM Sustain Run’ is just one good example of the significant partnership between Herbalife and UiTM. More importantly, it highlights our mutual and long-term dedication to fostering community spirit and encouraging the development of a more active generation of youth.”
Associate Professor Dr. Shahsuzan Zakaria, Director of Student Development, Student Affairs Department at UiTM, said, “Collaborating with an industry leader like Herbalife provides our students with invaluable exposure and opportunities to develop personally, preparing them with skills and values to embrace life after graduating. We look forward to more activities that will contribute towards establishing a strong foundation for future health-consciousness.”
Nurul Izzati binti Mohazir, aged 21, a participant from the Applied Sciences Faculty of UiTM Shah Alam, shared, “The 5KM Sustain Run allowed us to be a part of a sporting event together with our friends, and has inspired us to continue engaging in a healthy lifestyle beyond this event. We can all participate in sports activities such as these by taking simple steps for healthier lives, such as going for brisk walks, slowly developing into jogs, and eventually being able to partake in these events and possibly win!”
Additionally, the ‘Live Your Best Life Herbalife Run 2023’ raised funds amounting to US$61,000 (RM289,000) for the Herbalife Nutrition Foundation (HNF). In total, US$300,000 (RM1.4 million) has been raised from the running event since 2020 to provide nutrition to needy children in Asia Pacific through HNF’s flagship Casa Herbalife programme.
Herbalife’s annual running event has been held for four successive years and amassed 70,000 participants from across various countries in the Asia Pacific region, collectively running a total distance of 4 million kilometres.