Max, one of the largest value fashion brands across Middle East and India (launched in UAE in 2004) has opened its first store in Malaysia at IOI City Mall Putrajaya. The official launch today was hosted by Ramanathan Hariharan, Max CEO and Director of Landmark Group, one of the largest retail conglomerates in the region. Landmark Group has 2,450 stores across 21 countries encompassing 30 million sq. ft. Catering to the mid-market segment, Max retails its own private label clothing for men, women and children along with footwear, home and accessories.
Max store showcases the latest Summer/Ramadan collection. While the Ramadan collection features glamorous themes inspired by the essence of age-old traditions, the Summer collection features Hawaiian and Hibiscus flower prints.
