Malaysia’s No. 1 coating solutions provider, Nippon Paint Malaysia Group (“Nippon Paint”) officially launched its Child Wellness Programme, an educational campaign aimed to empower today’s discerning parents and key decision makers towards creating uplifting environments for children, through various awareness and educational initiatives related to children’s health and wellness.
The Child Wellness Programme sees partnerships with national associations such as the Malaysian Paediatric Association (MPA), the Malaysian Society of Allergy and Immunology (MSAI), Persatuan Pengasuh Berdaftar Malaysia (PPBM) as well as Persatuan Tadika Malaysia (PTM), working alongside medical practitioners and child care providers as key influencers to provide simple steps and expert advises for today’s discerning parents.
The Child Wellness Programme stems from Nippon Paint’s introduction of Malaysia’s first Child Wellness Range, a series of functional coatings that focuses on enabling clean air, safe touch and creativity in 3 key growth milestones respectively – infants, toddlers and children. Its paint solutions are water-based, lead and mercury free with low Volatile Organic Compound (VOC) as well as Total Volatile Organic Compound (TVOC) emissions, which is safe for the environment as well as indoor spaces.
Under the Child Wellness Programme, the partnership with MPA will see collaborative efforts in public outreach through seeding of expert and educational content, engagements with medical experts as well as roundtable sessions as provision of first line of advice to parents.