Marking its 10th anniversary, Ninja Van Malaysia reinforces its commitment to innovation and addressing market gaps with the launch of Ninja Cold, a service designed to ensure the safe and efficient transport of temperature-sensitive items. As the first logistics company in Malaysia to receive ISO 23412 certification, the Japanese standard for cold chain handling, Ninja Van Malaysia is setting new benchmarks in areas such as quality, reliability, cost efficiency, flexibility, and sustainability. With Ninja Cold, the company expands into the business-to-consumer (B2C) and business-to-business (B2B) cold chain segment, offering comprehensive end-to-end logistics solutions tailored for industries requiring efficient transport of perishable goods.

The launch was officially attended by the Minister of Transport, YB Anthony Loke, whose presence highlights the importance of Ninja Cold in advancing Malaysia’s logistics capabilities.

YB Anthony Loke, Minister of Transport said “The launch of Ninja Cold represents a significant milestone in Malaysia’s logistics sector, addressing the growing demand for sustainable, temperature-controlled solutions. This initiative aligns with Malaysia’s strategic vision for ASEAN 2025, where the nation is positioning itself as a central logistics hub in Southeast Asia. Through innovations like Ninja Cold, Ninja Van Malaysia contributes to enhancing regional connectivity, streamlining supply chains, and fostering cross-border trade within ASEAN. Our ongoing efforts to modernise logistics infrastructure are reflected in Ninja Van Malaysia’s initiatives, which focus on reducing costs, improving efficiency, and prioritising environmental sustainability. These shared objectives highlight the synergy between the ministry’s vision for a robust logistics ecosystem and Ninja Van Malaysia’s commitment to innovative solutions.” 

Lin Zheng, Chief Executive Officer of Ninja Van Malaysia said “The introduction of Ninja Cold is a transformative step in our journey to redefine logistics in Malaysia. Achieving ISO 23412 certification is a testament to our commitment to maintaining global standards while addressing local business needs. Ninja Cold underscores our dedication to innovation, sustainability, and excellence, setting a benchmark for the future of logistics in Malaysia and beyond.”

Zhen Wei Yeow, Deputy Head, Ninja Cold said ”Our focus is on delivering reliable and innovative temperature-controlled logistics that meet the specific needs of businesses. As we expand into this in-demand logistics segment, we are committed to providing end-to-end solutions that not only ensure operational excellence but also support industries such as food, pharmaceuticals, and retail in maintaining quality and confidence throughout their supply chain. With real-time tracking, extensive coverage, and cost-efficient practices, Ninja Cold is well-positioned to help businesses adapt to market demands while prioritising sustainability.” 

A New Era of Cold Chain Excellence

Ninja Cold offers a well-rounded solution that combines advanced technology, operational efficiency, and environmental responsibility for food and beverages, pharmaceuticals, and other perishable items. Key features include:

• Unbroken Cold Chain: Ensures products remain at optimal temperatures throughout every stage of the logistics process.
• Extensive Coverage: Ninja Cold offers next-day delivery in the Klang Valley and 1-3 day delivery for non-Klang Valley locations.
• Cost Efficient: By leveraging reusable materials and optimising truck space, Ninja Cold provides cost-effective solutions for businesses without compromising service quality.
• Sustainability-Focused Solutions: Utilises reusable insulated boxes and food-grade cooling plates to maintain temperatures down to -20℃ for up to 24 hours, eliminating the need for single-use styrofoam and ice packs, and reducing environmental impact.
• Real-Time Tracking and Visibility: Advanced technology provides businesses and their customers with real-time tracking and operational transparency, enhancing the overall delivery experience.

Supporting Malaysian Businesses

With the launch of Ninja Cold, the company solidifies its position as a comprehensive logistics provider, extending its expertise beyond e-commerce to include B2B cold chain operations. By integrating temperature-controlled solutions with its logistics ecosystem – encompassing warehousing, last-mile delivery, and real-time operational transparency – Ninja Van Malaysia delivers a seamless, end-to-end service that ensures businesses can grow with confidence while upholding quality throughout their supply chain.

Through partnerships with brands such as Secai Marche, Lee’s Frozen, and Sekinchan Seafood, Ninja Cold has demonstrated its adaptability in supporting diverse industries, from small-scale deliveries to large-scale B2B operations. These collaborations highlight the service’s ability to streamline operations, expand market reach, and address unique industry challenges.