VitaHealth Malaysia (“VitaHealth”), an Australian-owned healthcare company teamed up with Tropicana Corporation Berhad (“Tropicana”) to jointly host Malaysia’s longest Offline 16 event. In line with the companies’ ESG commitments, this first-of-its-kind event pays homage to World Mental Health Day by the World Health Organization, promoting a healthy mind for a healthy life. The Offline 16 event is scheduled on 17 August 2024 at the newly refurbished and exclusive Grand Ballroom of Tropicana Golf & Country Resort, covering more than 20,000 sq ft.
This engaging event fosters face-to-face interactions with the participants without the use of mobile devices or screen time for 16 consecutive hours. Participants will be treated to a series of exciting activities such as fitness challenges, a games zone, an F&B corner, a reading alcove, a therapy sanctuary, health checks, yoga sessions, stand-up comedy performance by the popular Douglas Lim, badminton with Malaysia’s champion and VitaHealth’s ambassador Pearly Tan, sharing session with Malaysian Mental Health Association (MMHA) and many more.
Established in 1947, VitaHealth is an Australian-owned pharmaceutical corporation offering an impressive 350 SKUs across key markets in Southeast Asia and China. Dr KS Beh, Chief Executive Officer of VitaHealth (Malaysia and Singapore) shared, “As a global nutrition provider for more than 70 years, our Group firmly believes in our long-standing value that the true quality of life stems from a harmonious balance between physical health, and mental wellness. In recent years, the prevalence of mental health issues has become a global concern.
Apart from the usual triggers such as family dynamics, work stress, and financial pressures, widespread exposure to digital platforms and gadgets have emerged as one of the main contributors. It has significantly impacted our lives, often leading to increased stress levels.
Inspired by these insights we initiated Offline 16, an empowering event that will raise awareness to the importance of unplugging from digital devices. Coinciding with the 77th anniversary of VitaHealth, this ESG endeavour reinforces our commitment towards holistic well-being.”
“By partnering with Tropicana, this joint effort will bring a myriad of benefits to the participants – offering sensory, personalised, and impactful experiences for one to unplug, unwind and recharge. In addition, we are happy to share that Offline 16 is setting a new record in the Malaysia Book of Records as the most accumulated offline hours in a day,” Dr Beh added.
Ong Chou Wen, Chief Executive Officer of Tropicana divulged, “Since 1979, creating a safe, sustainable and thriving community is at the heart of everything we do. We started our sustainable journey centred around 8 development DNAs and 3 ESG pillars, namely People, Planet and Partnership. With this in mind, we respect the well-being of our people as we believe mental health should be valued, promoted, and protected. We strongly support the Offline 16 event, encouraging everyone to learn the benefits of mental wellness and obtain the right support system. Aligned with our mantra to Redefine the Art of Living, we believe it is a universal human right to have a healthy mind. We are thankful to the VitaHealth team and the participating partners for joining us as we embark on this meaningful ESG journey.”
Present at the official unveiling Offline 16 event, Watsons Malaysia’s General Manager of Marketing and Customer Growth, Danny Hoh stated, “We are proud to be one of the participating partners as we find Offline 16 offers a truly unique experience to its participants.
Our corporate responsibilities go beyond just being a health and beauty retailer. We are committed to inspiring others to embrace not only a healthy appearance but a healthy mind. By encouraging everyone to participate, we can make a positive impact together.”
Other partners are The Malaysia Book of Records, Malaysian Mental Health Association (MMHA), Watsons, Tropicana Golf & Country Resort, Tunku Abdul Rahman University of Management and Technology (TARUMT), Celebrity Fitness, Yonex, Ogawa, Tai Thong Moon Cakes, Thai Odyssey, Big Bad Wolf Books, Purity Sanctuary, Dr Stretch, Lululemon, Kafen, Urban Solution Visioncare, Sunrise and Ecobasis.
UNPLUG TO CHARGE UP AT OFFLINE 16
Step into a world of engaging activities designed to immerse all participants in both relaxed and fun experiences, without the distraction of mobile devices or screen time. Over the course of 16 hours, participants will have the opportunity to connect, create, and unwind in a gadget free environment.
Whether you’re looking to dive into interactive play with arcade games or board games, challenge yourself with fitness activities, or indulge in some R&R with yoga, a sound bath, art therapy, reading, or a massage, there will be something for everyone. For entertainment lovers, enjoy the laughter of stand-up comedy or the rhythm of live band performances. These engagements allow participants to unplug and recharge, promoting the ideology of “disconnect in order to reconnect.”
Leave your gadgets behind and join them for a day of meaningful connections and pure enjoyment. Register now at https://www.ticket2u.com.my/event/36644. To discover more, visit www.vitahealth.com.my/offline16 or email enquries@vitahealth.com.my.
